Working on our mindsets as business owners is essential and often over looked or though of as 'pointless' or too 'woo woo'.

I have put this module first as, in my opinon, it's the foundation to a successful, sustainable and profitable dance fitness business.

'Mindset before Marketing' is my motto!

The Importance of Marketing for Dance Fitness Instructors

Marketing is crucial for dance fitness instructors because it helps you reach more people who can benefit from your classes. It's not just about getting more clients; it's about sharing your passion for dance and fitness with a broader audience. Effective marketing can build your brand, establish your reputation, and create a community around your classes. When people know what you offer and feel excited about joining, your classes fill up, your energy spreads, and your business grows.

Challenges in Marketing Dance Fitness Classes

Despite its importance, marketing can be challenging. One common hurdle is standing out in a crowded market. With so many fitness options available, it can be tough to make your classes shine. Additionally, marketing requires time and consistency, which can be hard to manage alongside planning and teaching classes. You might also face difficulties in figuring out the best ways to reach your target audience - whether through social media, local advertising, or word-of-mouth. Finally, staying up-to-date with marketing trends and tools can feel overwhelming, especially if you're not naturally tech-savvy. However, overcoming these challenges is possible and our trainings in this module can help you navigate through these challenges and give you loads of ideas when it comes to your marketing.

Welcome to our training module on growing a profitable dance fitness business! Whether you’re just starting out or looking to take your business to the next level, this module is packed with practical tips and strategies to help you succeed. We’ll cover the pros and cons of pay-as-you-go versus memberships, and show you how automated systems can save you time and money. You’ll learn three key ways to boost your profits, inspired by Mike Michalowitz’s “Fix This Next,” and how to juggle different roles while playing to your strengths. We’ll also dive into the benefits of investing in and hiring a team, creating attractive membership packages, selling with confidence, and retaining your clients for the long term. Get ready to transform your passion for dance into a thriving business!